July 12, 2013 - PW
The memoir by the late singer and actress Jenni Rivera scored a couple of unusual achievements last week, placing three different editions of the book among the top 25 adult nonfiction titles on Nielsen BookScan for the week ended July 7. The highest ranking edition of the memoir, which was released July 2, was the Spanish-language trade paperback version, Inquebrantable, which sold close to 9,000 copies at outlets that report to BookScan in its first week on sale. That edition landed at #6 among all adult nonfiction titles last week, while the English-language hardcover, Unbreakable, came in at #12, selling just over 6,200 copies at BookScan outlets. The English-language trade paperback edition was in the 22nd spot with over 4,400 copies sold. Combined, the three editions made the memoir the top-selling adult nonfiction title last week.
Publisher Atria reports that it has gone back to press 18 times and that taking all print versions together there are now 300,000 copies in print. In addition to Spanish- and English-language hardcover and trade paperback editions, there is also a trade paperback exclusive for Wal-Mart out in both languages as well as two e-book editions (no word on e-book sales).
Rivera was riding a surge of popularity when she died last December in a plane crash in Mexico.
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