Shelf Awareness
"As the market matured, people realized it was possible for screens and print, and good high street bookshops and Internet retailers, and self- and 'mainstream' publishing, to coexist (sort of) happily, after all.... Has the e versus p debate been a distraction? Yes, but a useful one. It has made readers more clued up about how books are made--and more aware of the power they have to influence what and how they read."
--Anna Baddeley in a Guardian column headlined "The digital debate is done, and the reading public are the winners"
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