Pushkin Press's Picturehouse Pop-Up

Shelf Awareness

Pushkin Press is "one of the founding partners of the new Picturehouse Central cinema in London, and will have a pop-up shop in the venue," the Bookseller reported. 
The independent publisher's London shop will be in place by the end of June for at least six weeks, displaying titles from the Pushkin Collection, including works by Stefan Zweig, whose fiction inspired Wes Anderson's Oscar-winning The Grand Budapest Hotel.

"I'm thrilled for Pushkin to be a key part of the new, flagship Picturehouse Central," said publisher and managing director Adam Freudenheim. "So many great films have been inspired by books that it's fitting for books to have a central place at this exciting new cinema.... If it is a roaring success, it could go longer. It is an experiment, and we're both very excited about it."