Friday, September 30, 2011

New Zealand’s Native Trees selling well - reprint under consideration

Craig Potton Publishing’s big book for 2011, New Zealand’s Native Trees, is racing out the door. It’s #22 in this week’s Nielsen Bookscan Top 300 less than two weeks after its release. 
Publisher Jane Connor says, ‘We’re absolutely thrilled at how well it’s selling. Robbie and I always had great faith that it would be a success, but occasionally we had a little niggle that perhaps the era of books like this (with Salmon’s Native Trees a prime example) was a thing of the past. With more than two-thirds of the print run sold in such a short time, we’re happy to see that our faith wasn’t misplaced, and we’re now looking at a reprint before Christmas.’ Booksellers wanting to be sure to have stock for Christmas would be advised to get top-up orders in now.

CPP was also able to secure funding to donate a copy of the book to all secondary, intermediate and area schools in the country—over 600 in total. It’s great to think that this book might be as ubiquitous to a new generation as Salmon’s was to most of us.

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