Shelf Awareness
In 2017, the London Book Fair exhibition dates are moving from the usual April to March 14-16. The Bookseller reported that LBF and the Bologna Children's Book Fair (BolognaFiere) "liaised to arrive at what is hoped to be a practical solution after concerns emerged over a potential bottleneck of dates between the trade fairs in 2017." BolognaFiere will take place April 3-6.
Jacks Thomas, director of the London Book Fair, said the decision "seemed to be the best solution to a logistical problem of these two important shows otherwise being back-to-back due to the way that Easter and other holidays fall in 2017 with the latter having an effect on venue scheduling."
The organizers also conferred "regarding their respective 2016 shows to ensure that any exhibitors attending both are given early access to leave Bologna and late access into London," the Bookseller noted.
Jacks Thomas, director of the London Book Fair, said the decision "seemed to be the best solution to a logistical problem of these two important shows otherwise being back-to-back due to the way that Easter and other holidays fall in 2017 with the latter having an effect on venue scheduling."
The organizers also conferred "regarding their respective 2016 shows to ensure that any exhibitors attending both are given early access to leave Bologna and late access into London," the Bookseller noted.
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