Rights & Licensing:
Publishing
Technology's Randy Petway on the hazards of not knowing what rights you have,
not protecting your intellectual property, and the financial benefits of
mining the backlist.
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Two Weeks Left to Register!
Why
are Millennials such an important demographic for publishers and how can you
develop projects and campaigns to reach these young readers? Join us on March
26 to find out!
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Millennial Readers:
Why
Millennials? Because there are 92 million of them and they control $200
billion worth of spending. So how do you make them your customers?
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Book Sales:
The
AAP reports book sales for 2014 rose 4.9% to $15.72 billion compared to 2013,
driven by childrens and YA books, up 20.8% to $1.9 billion for the year.
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Former leading New Zealand publisher and bookseller, and widely experienced judge of both the Commonwealth Writers Prize and the Montana New Zealand Book Awards, talks about what he is currently reading, what impresses him and what doesn't, along with chat about the international English language book scene, and links to sites of interest to booklovers.
Saturday, March 14, 2015
Rights on the Money: Publishers Need to Fully Monetize (and Protect) Their IP
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