Do author tours still Matter?

Book2Book Wednesday 17 Sep 2014

The question often arises about whether all this touring is actually still useful and/or desirable in an age where so many people get their books electronically, and when one (or at least, one like me) can show up to a comic con, at which between 20k and 50k people will show up in one place, where you also happen to be. In this context, book touring can at least initially seem like an anachronism, and of questionable value.
Here's why it's not questionable, at least for someone like me (and I will explain what "someone like me" means in a bit — stay tuned). In no particular order...


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