Bookstore Chalkboard of the Day: Book Soup & Elton John

Shelf Awareness

The Patron Saint of Book Soup.

A sidewalk chalkboard at Book Soup, Los Angeles, Calif., features a quote from one of its regular customers, Elton John. The Hollywood Reporter noted that during an interview the day before the Oscars, John told Sharon Osbourne: "I love record stores... and bookstores. If Book Soup, over the road, went as well, then I'd probably throw myself off a cliff."

The bookstore chose to commemorate John's endorsement on its sidewalk chalkboard. "He comes in every other month and stocks up," said Book Soup's Rob Bieselin, who lettered the chalkboard and "constructed a 'shrine' to the singer in one of the store's windows in gratitude for his business and support of West Hollywood charities," THR wrote.