Shelf Awareness
Simon & Schuster has launched 250 Words, a site covering business books from a range of publishers. 250 Words will feature original essays by authors; reviews and commentary about business books; interviews with business executives, entrepreneurs and thinkers; and book recommendations from business leaders. The centerpiece of the site will be a daily, original essay that will be available as a daily e-mail subscription. Some articles from 250 Words will be featured on Fortune.com. Sam McNerney, an independent writer, is editor of the site.S&S president and CEO Carolyn K. Reidy said, "Business books have long had a strong and devoted readership, and we think that 250 Words can fill the need for a smart, highly curated site dedicated to the best in this thriving category. In establishing 250 Words as a publisher-agnostic site, we believe we can foster a community that will better serve authors and readers by bringing attention to the books that are of the most interest to them, regardless of the source."
Jonathan Karp, president of the Simon & Schuster Publishing Group, said, "Just as the New York Review of Books was initially backed by publishers, we hope 250 Words will become a valuable and influential source of commentary about business books. We want it to be a lively forum, with an independent editorial voice and sensibility, for people to write and discuss and argue about business books and the ideas and concepts in them."
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