Quercus joins iBookstore

12.07.11 | Graeme Neill - The Bookseller

Quercus has become the latest publisher to join the iBookstore, making the likes of Stieg Larsson's Millennium Trilogy available for iPad and iPhone.

The publisher does not yet seem to have implemented full agency pricing. On Amazon, it does not specify that Quercus is setting the prices of its e-books, unlike its fellow agency publishers. Fifteen Quercus titles are available on the iBookstore from today.
Mark Smith, Quercus c.e.o., said: "We are delighted to be making our titles available to a whole new audience through iTunes, iPad, iPhone and iPod touch; and as our list includes some 200 spectacular illustrated books, we look forward to fully utilising the fantastic display capabilities and functionality of the iPad to bring exciting new visually led titles to the iBookstore."
Quercus joins publishers including Random House, Hachette, HarperCollins, Penguin, Simon & Schuster, Macmillan and Canongate inusing the agency model.
The Office of Fair Trading is continuing its investigation into the sale of e-books, which it launched earlier this year.