Wednesday, January 11, 2012

The Title Wave: Against Punny and Cliché Titles

Publishing Perspectives Why the convention of giving books and book reviews titles that rely on pandering puns, stupid references, and bad wordplay has got to stop.




DISCUSSION:
What Makes for a Memorable Book Title?
A great book title is something that combines the familiar and the unfamiliar in a way that is both visceral and verbally stimulating
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