Tuesday, July 17, 2012

Penguin India launches eBooks


The eBooks will be available from all the major international ebook retailers

BestMediaInfo Bureau | Delhi | July 17, 2012

Penguin Books India has launched its first tranche of eBooks. This will be the first extensive list of Indian ebooks to be published internationally by an Indian publisher and will be available from all the major international ebook retailers – Amazon, Apple, Kobo and Google, Gardners, Sony, OLF, Apabi, Go Spoken/Mobcast, OverDrive, Txtr, Ebooks.com, IGroup and Baker & Taylor.
The first list of over 240 titles consists of all new books published in 2012 and select best sellers from the backlist. Over the course of the following months the publisher will continue to publish the remaining backlist while publishing its front list simultaneously in both print and ebook editions. By the end of this year Penguin India will have the largest digital catalog of Indian ebooks to be available on sale.
Penguin India ebooks will be priced to respective geographies and the full list of our ebooks will go on sale in India at local prices when the ebook industry develops further here. Right now, readers in India will be able to purchase ebooks from any of the retailers listed above at international prices.
Being digitally pioneering is one of Penguin India’s major focuses; Penguin India is the only publisher to have a cross-platform mobile app, available on Apple, Android, Blackberry and Nokia, a redesigned, revamped and upgraded website to a state-of-the-art, navigation-friendly, comprehensive brand portal. Additionally, Penguin India’s robust and proactive presence across social media has made them one of the most followed and liked publishers online.
In its 25th year, Penguin India, Asia’s largest English language publisher, continues to be the most creative, innovative and customer-focussed publishing company in India. In addition to ebooks, Penguin India has launched an exciting range of collectible merchandise this year which are now available in books and gift stores around the country.

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