The London-based marketing firm behind Harry Potter author JK Rowling and The Man Booker Prize has beaten off competition from a string of Birmingham agencies to win the contract for the new Library of Birmingham.
Colman Getty has secured the £292,000 three-year contract to oversee the promotion of the £189million library in Centenary Square, replacing Birmingham's S&X Media, who had held the contract for the previous three years.
Colman Getty, whose clients also include the Saatchi Gallery and Cheltenham Literary Festival, has been asked to draw up a ‘high impact regional, national and international campaign’ for the new library which is due to open in 2013.
Footnote:
Colman Getty accounts also include the Man Booker Prize and the Man Booker International Prize and in The Bookman's opinion they are very professional operators and a delight to work with.
Read More http://www.birminghampost.net/news/west-midlands-news/2011/04/05/library-of-birmingham-marketing-contract-awarded-to-london-firm-65233-28466192/#ixzz1IrgQuqxC
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