Friday, June 20, 2014

Why Amazon’s Fire Phone doesn’t really impress me (yet)


Amazon.com's first smartphone, the Fire Phone, is displayed during a demonstration at the company's Fire Phone launch event on June 18, 2014 in Seattle, Washington. The much-anticipated device is available for pre-order today and is available exclusively with AT&T service.  (Photo by David Ryder/Getty Images)


It’s too early to condemn or praise Amazon’s Fire Phone but my first impression is one of missed opportunities for disruption combined with the handset being just another play to get more people to buy things from Amazon. 

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