In the Netherlands agents and
subagents are growing in influence; in Spain the poor economy has led
publishers to experiment with formats and price points.
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Instead of mining data or
listening to a chorus of friends, Describli founder Laura Fredericks says we
should look at how people found books in bookstores.
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More News from PP:
Andy Reynolds, former VP of
marketing & publicity for a visual book publisher, is on a job hunt — so
he showcased his expertise in the format he knew best.
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From the Archives:
Licensing provides many routes for
internal and financial growth, and publishers really should be wise to them
all. John Styring, CEO of Igloo Books, offers his top tips.
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Tuesday, November 19, 2013
What’s the Key to Solving the Book Discoverability Problem?
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