Come October, with the announcement of the publication of Lonely Planet’s The Not-For-Parents-Travel Book, as well as additional city specific guides for New York City, Rome, Paris, and London, kids will no longer be dependent on parents for all their travel information. And for Lonely Planet, whose travel guides have been found in backpacks and suitcases around the world since 1973, adding children to their vast and devoted audience is a natural progression.
Piers Pickard, publishing director for trade, reference and language said, “Lonely Planet has always stood for curiosity about the world, empowerment, exploration, and open mindedness and these values are as relevant to children as to adults. Kids may not be travel decision-makers, maybe they’re not even traveling. But they are certainly hungry to learn more about the world they live in.”
Created in partnership with international packager Weldon Owen, these heavily illustrated guides are designed to appeal to travelers and armchair travelers alike, and initial reviews have been highly favorable. Kid’s Book Review described the books as “. . . a virtual tour to another place through time and culture . . . the detail, iconic representation, history and pop-culture covered is impressive.”
The first five Not-For-Parents titles will also be released as e-books, and will be published simultaneously in the US, UK, and Australia, as well as in Canada, Ireland, New Zealand, and Singapore. Deals are already in place to publish the books in 11 additional languages, with five or six additional titles planned for 2012.
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