“Marketing Your Book to Independent Bookstores
A public seminar on marketing your book to Independent Bookstores is to be held by Booksellers New Zealand in Auckland, on Saturday 28 August 2010.

Booksellers NZ Membership Manager, Cherie Arnott: “In these challenging times, writing a book and having it published is only half the battle. 
“We want to help by providing you with information and a first hand account from three Independent Booksellers and a Publicist.  Independent bookstores can be willing, even indispensable partners in selling your book, so learning how to connect with them will make your marketing efforts more productive.
Two experienced bookstore operators, John McIntyre of The Childrens’ Bookstop in Wellington and Doris Mousdale of Arcadia Bookshop, Auckland, will feature in the seminar.  This session will cover many topics ranging from:

·    How and when to approach bookstores
·    Why booksellers’ expectations may differ from yours
·    How authors events in bookstores work
·    Whether hiring a publicist is a good idea
·    What you should know about the politics of bookselling

Event: “Marketing Your Book to Independent Bookstores”
Date: Saturday 28 August 2010
Time:   1.30 – 3.30 pm
Venue: The Langham Hotel, 83 Symonds Street, Royal Oak, Auckland
Registration: email: cherie.arnott@booksellers.co.nz, ph 04 815 8361
Cost: $35.00 individual / $60.00 per pair