Mark Matcho
By ROBIN FINN - New York Times- Published: April 13, 2012
MAMARONECK, N.Y. — The entry vestibule at Archie Comic Publications here is a glass portal to childhood innocence, sunny summer days and endless nostalgia: The back end of a vintage white Cadillac, with its killer shark-fin fenders and leather interior intact, has been retrofitted to function as a sofa. Two salvaged audio hookups from an extinct drive-in movie theater complete the Memory Lane montage. Framed posters of Archie, the gullible Riverdale High School redhead, and his equally colorful entourage invigorate the walls.
At this, the last of the privately run Mom-and-Pop comic book dynasties, Ms. Silberkleit, 59, the daughter-in-law of a company founder, Louis H. Silberkleit, is deadlocked in a court battle for control of the company with Jonathan Goldwater, 52, a son of another founder, John L. Goldwater. Like Betty and Veronica, the two are feuding over Archie’s future, but there is nothing comic — or friendly — about their rivalry. Each accuses the other of endangering the family legacy, Mr. Goldwater by wanting to expand Archie into a megabrand with help from outside investors and the Hollywood uber-agent Ari Emanuel, Ms. Silberkleit by vowing to keep the company’s traditions intact and preserve family ownership, ostensibly leading to stagnation.
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