Friday, January 21, 2011

Have a Monster Red Nose Day with the Gruffalo!

Red Nose Day is fast approaching and this year, the Gruffalo is joining in the fun! Macmillan Children’s Books is delighted to be a Supporting Partner of Red Nose Day 2011, and will publish THE GRUFFALO RED NOSE DAY BOOK on 18th February 2011 – one month ahead of Red Nose Day on Friday 18th March.

THE GRUFFALO RED NOSE DAY BOOK
Publishing 18 February 2011, priced £2.99
(At least £2 from the sale of this book will go to Comic Relief)

THE GRUFFALO RED NOSE DAY BOOK is packed with games, stickers, jokes, recipes, dress-up ideas and fundraising activities – to inspire you to do something funny for money on Red Nose Day. By just buying a copy of THE GRUFFALO RED NOSE DAY BOOK, you will be donating money, as at least £2 from the sale of each book goes directly to Comic Relief!

For even more fun there will also be a multimedia ebook featuring The Gruffalo Song, based on the Gruffalo, and sung by author Julia Donaldson. THE GRUFFALO RED NOSE DAY SONG BOOK will be live to preorder on the iBookstore from 4th February 2011, publishing on 18th February priced £1.49. At least £1 from the sale of each eBook will go directly to Comic Relief.

A website devoted to the Gruffalo Red Nose Day fundraising effort will launch on 3rd February at www.gruffalo.com/RND, featuring fundraising ideas, videos, a diary of public events and a Wall of Fun showing Gruffalo fans involved in fundraising endeavours. And the Gruffalo will call on the 39,000 members of The Gruffalo Gang to join in the fundraising fun! There will be a gathering of Gruffalo fans on 23 February at a specially constructed Deep Dark Wood at Westfield shopping centre in London. This will mark the beginning of a fundraising campaign which hopes to see Gruffalo tea parties and activities in every town!

The Gruffalo also features in the Early Years Activity Kit which includes stickers, balloons, posters, storybooks and fundraising ideas. It is available free to nurseries and playgroups. Find out more and order a copy at: www.rednoseday.com/earlyyears.

The Gruffalo declared, ‘I’m very proud that I have been asked to help out with such a wonderful cause as Green Wart – sorry, I mean Red Nose – Day.’

No comments: