Seeking "Aha" at O'Reilly's Tools of Change Conference
By Hannah Johnson for Publishing Perpectives
At the Tools of Change for Publishing conference concluded in New York City on Wednesday, people were looking for that "aha" moment, but not one so jarring that it makes them feel "uh oh" and knocks them out of their comfort zone.
Many people in book publishing right now are looking for inspiration: an idea or insight that will give them confidence that they still have the skills and knowledge to succeed in a turbulent and unpredictable marketplace and to do the jobs they were hired to do. If you ask me, that is a tall order for a conference to deliver.
(read on ...)
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