15.07.09 Caroline Horn reporting in The Bookseller, news that will make fans happy.
The announcement will be welcome news to the book trade in the run-up to what is expected to be a difficult Christmas on the high street.
The last Alex Rider title, Snakehead, was published in 2007 and achieved £2m of sales in hardback and paperback (figs from Nielsen BookScan TCM). The eighth Alex Rider novel will now publish on 12th November.
Next year marks the tenth anniversary of Alex Rider. Walker Books’ publishing director Jane Winterbotham said that Horowitz’ family appeal would be the focus of the marketing, sales, PR and events programmes.
“We believe that in a challenging economic climate retail needs its strongest brands more than ever before," she said.
During the past decade, Horowitz has sold some 8m copies across all his titles in the UK and Ireland. His forthcoming collection of horror stories, More Bloody Horowitz, will now publish in autumn 2010.