Here is one great idea.

Readers join forces to tackle Spook stories
Martin Wainwright, northern editor of The Guardian,
Friday September 19 2008

Anyone visiting Lancashire in the next three months would be well advised to do their homework on witches, lapsed priests and a young exorcist's apprentice called Thomas Ward. From Grange-over-Sands to Skelmersdale, they are beginning to talk of little else.

The reason is Britain's first experiment by an entire county library service in getting as many people as possible to read the same book at the same time. Hundreds of copies of The Spook's Apprentice - by a Lancastrian, set in Lancashire and drawn from red rose history - have been bought by the county council and issued to its 76 libraries.

Borrowers are already absorbed in the tale of a boy who unwittingly releases Lancashire's "most evil witch". Plans are under way to turn the county into Britain's biggest reading circle by late October, as readers come to the end of the saga and want to discuss it.

"It's a really determined way of getting people to read, to enjoy books and to use the libraries," said Jane Berry, manager of the Skelmersdale branch. "Apart from the local connections, The Spook's an excellent choice because it's a crossover like Harry Potter. Adults can enjoy it as much as children, though not all of them will. One of my colleagues said her husband started reading it and had nightmares."
The scheme is an unexpected bonus for the book's creator, Joseph Delaney. The grandfather of seven has written five of a planned six Spook stories.