by on April 19, 2013 - the creative penn
Last year at the London Book Fair 2012, I felt like authors were on the periphery and barely acknowledged.We skulked around the edges at some of the learning seminars but the main event was very firmly focused on the publishing industry side. Self-publishing had not really become acceptable in the industry in the UK this time last year either.
How things have changed!
At LBF 2013, there was a lot more going on for authors and the atmosphere was positive and upbeat. You know I’m a glass half full person, but I really do think the industry attitude has changed towards authors and self-publishing.
The Authoright Author Lounge in the Digital Zone was packed out for every session, with security guards turning away people because the crush was a fire hazard. I did hear (unsubstantiated) rumors that 25% of attendees were actually authors and hopefully that means an even better event next year with more space allocated to the growing number of authors who want to learn more about the industry.
The Love Learning seminar track included a number of sessions for authors. I gave a 1 hour seminar on Advanced Marketing For Authors and was thrilled to have a packed out room.
I truly believe that only last year, it would have been impossible for an independent author to be ‘allowed’ to speak at the premier publishing industry event. I talked openly about keywords and metadata, email marketing and principles around social media and platform. For the graveyard shift at the end of the Fair, it went really well.
In this video, I interview indie author and founder of the Alliance of Independent Authors Orna Ross, NY Times bestselling thriller author
CJ Lyons, BookBaby President Brian Felsen and Gareth Howard, Authoright PR about how things have changed for authors at the Book Fair. Watch below or on YouTube here.
More
How things have changed!
How has the Book Fair changed for authors?
At LBF 2013, there was a lot more going on for authors and the atmosphere was positive and upbeat. You know I’m a glass half full person, but I really do think the industry attitude has changed towards authors and self-publishing.The Authoright Author Lounge in the Digital Zone was packed out for every session, with security guards turning away people because the crush was a fire hazard. I did hear (unsubstantiated) rumors that 25% of attendees were actually authors and hopefully that means an even better event next year with more space allocated to the growing number of authors who want to learn more about the industry.
The Love Learning seminar track included a number of sessions for authors. I gave a 1 hour seminar on Advanced Marketing For Authors and was thrilled to have a packed out room.I truly believe that only last year, it would have been impossible for an independent author to be ‘allowed’ to speak at the premier publishing industry event. I talked openly about keywords and metadata, email marketing and principles around social media and platform. For the graveyard shift at the end of the Fair, it went really well.
In this video, I interview indie author and founder of the Alliance of Independent Authors Orna Ross, NY Times bestselling thriller author
CJ Lyons, BookBaby President Brian Felsen and Gareth Howard, Authoright PR about how things have changed for authors at the Book Fair. Watch below or on YouTube here.
More
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