Saturday, February 12, 2011

Barbara Cartland is latest author to be wooed by digital

The Bookseller - 11.02.11 - Lisa Campbell

The estate of the romance writer Barbara Cartland has fallen to the embrace of digital, in a move that sees her print publisher suffering a painful rejection. About a quarter of Cartland's extensive ouevre is to be published digitally in e-book format by her estate for the first time on Valentine's Day.

The deal has echoes of the decision by Ian Fleming Publications to release the writer's James Bond books as digital editions, but not through his current publisher Penguin. The works, part of the Pink Collection, comprise 160 titles and are being made available through a partnership between Barbaracartland.com and M-Y Ebooks.

Ten books will go live on Monday, though some appear to already be available on the Kindle, and will be sold in a number of formats and devices. A range of Cartland's physical books are available in print through Random House.

Ian McCorquodale, Barbara Cartland's son and founder of Barbaracartland.com, said: "I established Barbaracartland.com back in 2004 because I was committed to making my mother's much-loved books even more widely available through the internet. Our new relationship with M-Y EBooks takes that commitment several steps further and I'm convinced that the publication of the Pink Collection in e-book format will prove to an even wider global audience that Barbara Cartland's message and legacy ­that love conquers all ­will live on for a very long time to come."

McCorquodale plans to release five new e-book titles a month after the initial release on Monday. Cartland, a celebrated English romance author, died in 2000. She published 723 books.

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