Monday, May 03, 2010

 Digital Case Study: Can Goodreads Ads Help Unknown Authors Find an Audience?
By Karen Holt - Publishing Perspectives

Popular literary social networking site has been quietly offering advertising to small budget publishers and authors for nearly a year. Karen Holt investigates how well the ads are working and helping these unknowns build an audience among Goodreads' 3.4 million users.

Read the article ...

Have Online Ads Led You to New Authors?

Have you ever tried a new author because of an online ad? If so, what was it that made you click on it? And do you find non-book related ads distracting or otherwise inappropriate on literary Web sites?

Let us know what you think!   

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