The
Trustees of Te Tai Tamariki have selected from a nationwide competition the
winning name and new logo.
Gavin
Bishop explains below:
“The Painted Stories Logo Competition attracted some excellent
designs from some of our best illustrators and designers. The entries ranged
from subtle and intellectual to witty and clever. As with all good competition
entries there were several designs that could have comfortably won and when I
shared the finalists with the rest of the Te Tai Tamariki Board they all agreed
that several could have served us well as our new logo. But when I showed them
the one I had chosen as the winner, the support for my decision was unanimous.
Neroli Williams’ ‘painting rabbit’ is irresistible, combining a strong and
versatile silhouetted image with a message that is child friendly and
although not inherently ‘kiwi’ in its references, is reminiscent of children’s
literature as a whole.”
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