Shelf Awareness
![](http://media.shelf-awareness.com/readers/2013_edit_content/ereading100813.jpg)
Among other findings:
- 27% of readers polled have used Facebook, Twitter or book websites to comment on a book, and 50% of those under 40 who own a reading device have used social media to comment on a book.
- 62% of households with annual income of at least $75,000 own at least one reading device.
- 35% of those with reading devices are reading more than before.
- 51% of respondents say a lack of time keeps them from reading more books, while 16% say they don't read more books due to lack of interest, and 14% because of a lack of quality books.
- Among those who read more because of their reading devices, 23% said they read more science fiction or fantasy, 16% more mystery and crime, 14% more romance and 14% more nonfiction.
- 3% of respondents say books often play a role in making new friends or finding a romantic partner, while 7% say this happens sometimes.
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