Internet Marketing of Books and eBooks

For those unable to attend the New Zealand Digital Publishing Forum's Internet Marketing of Books and eBooks seminar last week, most of the presentations (with audio) are now available online at http://www.digitalpublishing.org.nz/events.

The presentations include:

· How the internet is changing book marketing
· How to: Social networking and online community-building
Heather Sanderson, Manager, Digital Sales and Business Development, Random House of Canada

· How to: SEO and Web Analytics: Attracting visitors, measuring success
Martin Taylor, Director, Digital Publishing Forum, and Michael Carney, Strategic Planning Director, Media Counsel
· Panel: Selling our great (e)Books to New Zealand and the world
Moderator: Martin Taylor

The following are not currently online, but are available by request:

· Case Study: Building a global online publishing business from New Zealand
· How to: Email list-building strategies: Why great lists can (still) be your best marketing asset
· Websites that Work: How Amazon Does It and What You Can Learn From Them
Sean D'Souza, marketing expert and author of The Brain Audit.

Martin Taylor
Director
Digital Publishing Forum

Visit us online: http://digitalpublishing.org.nz
blog: http://activitypress.com/ereport

Email: martin@digitalstrategies.co.nz