Monday, August 08, 2016

Adult colouring books leading the way for book sales

    Stuff.co.nz                        

Mercia Wood and her granddaughter Sikylah Wood-Wall, 4, share some time colouring at Paper Plus in the Square, ...
Warwick Smith
Mercia Wood and her granddaughter Sikylah Wood-Wall, 4, share some time colouring at Paper Plus in the Square, Palmerston North.


Adult colouring books are out-selling their literary counterparts and leading a resurgence in sales.
Whether as a creative outlet or a way to relax, the craze has reignited book sales in the wake of the global financial crisis and the rise of the ebook.

Whitcoulls head of books Joan Mackenzie said they had "phenomenal sales", collectively outselling any other books on the market in the past 12 months. She estimated there had been more than 200,000 units sold during that time. 

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