Back in 1998, before Amazon arrived with a co.uk suffix, the book trade was in a massive state of flux. The Net Book Agreement had recently been dissolved, Dillons and Waterstone's were duking it out for market supremacy, and Tesco was yet to hit upon the idea of lumping books alongside baked beans. Amazon's arrival was heralded as the future: the website that would change forever the way books were bought. In the opulent surroundings of Dillons in New Street, Birmingham, myself and other booksellers laughed off bullish predictions by Jeff Bezos, Amazon's founder, of the company's future market dominance.
A decade later, and such an attitude seems at best naive and at worst incredibly myopic.
Read stuart Evers full poice on his blog.