Shelf Awareness
The U.S. Federal Aviation Administration granted Amazon permission last week to test delivery drones outdoors, but the online retailer must keep flights at an altitude of no more than 400 feet and no faster than 100 miles per hour, Reuters reported. In March, the FAA had given permission for tests involving a prototype, but Amazon protested that the version approved had become obsolete while the company waited more than six months for the agency's approval.Quartz noted that "while Amazon Prime's reportedly tens of millions of members shouldn't expect drones dropping in on their doorsteps anytime soon, this latest move suggests the FAA is finally taking the future potential of commercialized unmanned aerial vehicles more seriously."
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