SFMOMA's annual report iPad app marks a first in the museum field; photo: courtesy SFMOMA.
SAN FRANCISCO, CA.- Using forward-looking technology to look back on a phenomenal year, the San Francisco Museum of Modern Art presents Story of a Year, a newly designed iPad app that documents and celebrates the 2011 fiscal year at the museum. SFMOMA has long been known for its innovative uses of interactive media, and now it becomes the first museum to offer its annual report in the form of an app. Incorporating multimedia content to create a visually compelling and intellectually engaging experience, the app is an ideal technological match for the museum's dynamic programs. "It was an extraordinary year at SFMOMA, and we wanted to share it in an extraordinary way," says museum Director Neal Benezra. "The app actively reflects our pursuit of the new, and is a perfect way to share our story with the growing museum community that thrives beyond our walls." The Story of a Year app is available to anyone for free in the iPad Ap ... More
Tuesday, May 08, 2012
SFMOMA is first museum to release year-in-review annual report as iPad app
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