PubishersLunch
The Times UK claims they received an "official marketing memo" by mistake with details about JK Rowling's Pottermore website, which officially launches Thursday at 7 AM EDT at an event at the Victoria & Albert Museum in London. According to the story, Pottermore is "a sophisticated online game that contains clues to prizes that are hidden in the real world. These are an unstated number of magic wands secreted in Britain and America, and possibly other countries." The Times notes it's still not clear whether the treasure hunt is Pottermore itself, or a marketing ploy, or if the "leak" is all a marketing stunt.
Times UK (behind paywall, via paidContent)
Times UK (behind paywall, via paidContent)
In a conference call with investors Tuesday Barnes & Noble ceo William Lynch said the company now has approximately 26-27 percent of the ebook market, and that ebooks outsell print books on BN.com by a 3-1 margin. But cfo Joseph Lombardi said BN is entering a period where more than 100 store leases are up for renewal, and they now prefer shorter-term leases to compensate for further digital growth. "We'll have the flexibility to close stores in a financially prudent way," he said.
WSJ
WSJ
Today's debate-igniting article comes by way of the NYT, which hops aboard the "independent bookstores charging for events" bandwagon that circles around every now and then. Aside from the Boulder Bookstore, which started charging $5 for events back in April, Kepler's has also started charging customers a $10 gift card, which admits two people to each author appearance, and when McNally Jackson's downstairs renovation to include a larger event space is ready, owner Sarah McNally says the store will start charging for events as well (though she's vague about timing and specifics.) And Roxanne Coady of RJ Julia claims ticketed events bring in about 10 percent of the store's annual revenue.

NYT
Amazon will republish 47 books by Ed McBain, including 35 87th Precinct novels, under its Thomas & Mercer imprint beginning in Fall 2011.
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