Simon & Schuster is launching
a new imprint, Avid
Reader Press, inspired by "the spirit invoked" in
former Simon & Schuster editor-in-chief Robert Gottlieb's memoir Avid
Reader, with its first titles launching in late 2019 or early 2020. Jofie Ferrari-Adler
will serve as vice president and publisher of the new line, and Ben Loehnen is vice
president and editor in chief, both moving over from their current positions as
executive editors at S&S. They will hire "at least one more senior
editorial partner who will specialize in fiction, while also building a
dedicated staff across editorial, publicity, and marketing."
Ferrari-Adler and Loehnen said in a joint statement: "In our experience the most rewarding publishing—for writers, for agents, for booksellers, and, ultimately, for readers—has three common denominators: great books, published with intense focus, in true partnership. We want to put together a small band of cheerful literary warriors who publish every book with avidity."
Ferrari-Adler and Loehnen said in a joint statement: "In our experience the most rewarding publishing—for writers, for agents, for booksellers, and, ultimately, for readers—has three common denominators: great books, published with intense focus, in true partnership. We want to put together a small band of cheerful literary warriors who publish every book with avidity."
President
of Simon & Schuster adult publishing Jon Karp said, "One day, I hope
Avid Reader will be listed among other notable spin-offs, just as PayPal was
spun off from eBay, or Rhoda
was spun off from The Mary
Tyler Moore Show, or Huckleberry Finn was spun off from Tom Sawyer.
In the meantime, we look forward to seeing the fruits of this exciting new
publishing enterprise."
CEO of Bertelsmann-backed online education company Udacity Vishal Makhijani
"has
decided to move on to new challenges." Founder and executive chairman
Sebastian Thrun will run the company while it searches for a new ceo. Last
month TechCrunch had reported
that Udacity laid off five percent of their employees globally "based on
carefully considered, strategic business decisions."
Tessa Meischeid has joined Penguin Children's as senior publicist. Previously, she was associate publicist at Abrams Children's.
President of Lion Forge Geoff Gerber left the company in August, and created Anchorplate IP, a new consultancy.
Tessa Meischeid has joined Penguin Children's as senior publicist. Previously, she was associate publicist at Abrams Children's.
President of Lion Forge Geoff Gerber left the company in August, and created Anchorplate IP, a new consultancy.
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