Hidden
away in downtown Auckland lies a well-kept secret for New Zealand
self-publishers. You may not have heard of Smartwork Creative but you’ve
probably heard of some of the authors that have worked with them, such as Joy
Cowley, Craig Smith, Melinda Szymanik, Des Hunt and Gavin Bishop.
In
2013 Kevin Chapman, then president of the Publishers Association of New
Zealand, remarked, ‘This is an industry that has shown remarkable resilience
through change over more than a century.’ It’s precisely because New Zealanders
look out for each other. ‘That’s why New Zealanders should look to New Zealand
first when considering publishing,’ says Dovey.
For
independent authors Smartwork Creative offers a comprehensive suite of tools –
from helping people to evaluate the commercial viability of a proposed book to
connecting people to printing and distribution services for both print and
ebooks.
As
part of a new initiative to help self-publishers in New Zealand, Smartwork has
just launched a new website http://bookdesign.co.nz/ that covers topics helpful to
independent authors, ranging from editing, cover design, and page design to
production, printing, marketing and budgeting. The site also connects people to
manuscript assessors, editors, distributors and marketers.
The
truth is that any author has spent a lot of time bringing their work to the
point where they are ready to publish. Dovey points out that even then it is
important to check the commercial viability of the book: ‘Overseas websites are
often not interested in whether a book is actually viable. At Smartwork
Creative that’s one of the first things we need to check. We don’t want to be
tipping any author’s money down the drain.”
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