Risky Business

The Read - Booksellers NZ

Risky Business

By Elizabeth Heritage

Managing risk is a tricky business. The Read investigates the different kinds of risk: from the financial and logistical, to the legal and reputational; the risks of doing and the risks of not doing; and how managing risk often comes down to instinct and a best guess, rather than any kind of empirical calculation.
 
The Read spoke to Kiwi publishers Sam Elworthy, Murdoch Stephens, Helen Rickerby, Fergus Barrowman, Grant Sheehan, and Marie Hodgkinson; author Darusha Wehm; and book publicist Penny Hartill. Read on to get a sense of how the New Zealand publishing industry balances and manages the risky path to publishing their books.