The tiny Mediterranean archipelago spent a week wooing three popular thriller writers in hopes that they’ll use it as a setting to promote the islands in the US
It’s possible that more people in America have heard of bestselling authors Chris Kuzneski, Boyd Morrison and Graham Brown, than have ever heard of Malta.
But all that might be about to change now after the tiny Mediterranean archipelago successfully spent the last week wooing the three hugely popular thriller writers, in what must rank as one of the most unusual and canny tourist initiatives ever.
The authors, who together sell millions of books, came to Malta at the invitation of the Malta Tourism Authority, which is now hoping that they will return home and help promote the Maltese islands in the as-yet-untapped US market by using the archipelago as a backdrop in their new thrillers.
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But all that might be about to change now after the tiny Mediterranean archipelago successfully spent the last week wooing the three hugely popular thriller writers, in what must rank as one of the most unusual and canny tourist initiatives ever.
The authors, who together sell millions of books, came to Malta at the invitation of the Malta Tourism Authority, which is now hoping that they will return home and help promote the Maltese islands in the as-yet-untapped US market by using the archipelago as a backdrop in their new thrillers.
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