YouTube's Summer in the City
festival in London attracted thousands of teenage fans to admire video stars
with millions of followers — and publishers should take notice.
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Very few authors and publishers
have achieved the same level of popularity as the top YouTube vloggers. What
more can be done to take advantage of the opportunity?
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More News from PP:
Hearings
begin in Quebec to consider the regulation of book prices that would favor
small bookstores. One economist argues that this will ultimately hurt the
book industry.
The Today Show's monthly book club
gives publishers new hope for Oprah-like success and features interactive
elements like Twitter chats.
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From the Archives:
Canadian YA author Deborah Ellis
writes books about young people who bravely confront dangerous situations and
donates her royalties to help them.
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Former leading New Zealand publisher and bookseller, and widely experienced judge of both the Commonwealth Writers Prize and the Montana New Zealand Book Awards, talks about what he is currently reading, what impresses him and what doesn't, along with chat about the international English language book scene, and links to sites of interest to booklovers.
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