Barnes & Noble has solidified its plans
to expand NOOK beyond the US and the UK with the appointment of Patrick
Rouvillois as vp, managing director for international, reporting to Jamie
Iannone. Rouvillois, who will work out of Luxembourg, was most recently global
cmo and head of eCommerce for Carrefour. "We're thrilled to have Patrick
join the team as we embark on our international expansion of the NOOK brand
into the UK and beyond," Iannone said in a statement. "Patrick brings
strong leadership to the role, and his vast background in the retail,
consulting, telecom and media sectors will be incredibly valuable."
BN also announced that Dixons Retail, owner
of UK-based electrical retailers PC World and Currys, will also sell Nook
Simple Touch and Glowlight in more than 600 stores in the UK later this fall.
And earlier Tuesday, the company announced
the launch later this fall of Nook
Video, which will sell digital movies and TV shows for
streaming and downloading. Participating studios and channels include HBO,
Disney, Warner Bros., and Starz (a spinoff property of BN minority investor
Liberty Media), with more to be announced later. Interestingly, they promise
that Nook Video will arrive in the UK for "the holiday season." The
company aims to leverage their long history of selling video on discs by
linking "a customer's compatible physical DVD and Blu-ray Disc purchases
and digital video collection across their devices," letting them use the
Nook Cloud to watch compatible videos bought on disc through Nook devices and
apps.
No comments:
Post a Comment