As we end 2010, a year that started with the Agency Model, it’s worth taking a quick look at what prices the bestsellers in the Kindle Store are at.
The Agency Model was introduced because Publishers felt $9.99 wasn’t a good enough price for them. Were they able to raise book prices above $9.99?
Keep in mind that we supposedly had just 2.4 to 3 million Kindles in January 2010, and now we supposedly have as many as 9 to 11 million Kindles. So, the new price standard replacing $9.99, will be far more important than $9.99 ever was.
The Top 100 Paid Bestsellers List in the Kindle Store
The price distribution -
1.Books at $1 – 17. That’s 17 out of the Top 100 at just $1. You get the feeling $1 is threatening to take over, and that Amazon’s Deal of the Day page is an attempt to replace $1 books with $3 books.
2.Books at $3 – 12.
3.Books at $5 – 13.
4.Books at $10, or between $6 and $10 – 28.
5.Books above $10, or at $12.99 - 20. Just 3 out of the Top 20, and just 1 out of the Top 10.
6.Books at $19.99 – 1. Take a bow, Mr. Follett. You are the champion of the Agency Model.
7.Apps – 9. Average Price of Apps – $2.43. You get the feeling Amazon will have to move these to a separate list.
That list shows that there are 18 Agency Model priced books in the Top 100, but 51 books and apps at or below $5.
The full report at Kindle Review.
No comments:
Post a Comment