Harpercollins UK Offers Opportunity For Readers To Browse Latest Book Extracts On iPhone
HarperCollins today announced the creation of a web application that gives readers the chance to browse book extracts on iPhone and iPod touch. The application is available immediately to iPhone and iPod touch users via Safari browser at http://mobile.harpercollins.co.uk or via Apple's new web apps site at http://www.apple.com/webapps/ and Harper Collins is the only UK publisher to currently offer such a feature to customers.
HarperCollins today announced the creation of a web application that gives readers the chance to browse book extracts on iPhone and iPod touch. The application is available immediately to iPhone and iPod touch users via Safari browser at http://mobile.harpercollins.co.uk or via Apple's new web apps site at http://www.apple.com/webapps/ and Harper Collins is the only UK publisher to currently offer such a feature to customers.
Victoria Barnsley, CEO and Publisher of HarperCollins UK, says: "As the leading publisher in the digital arena we're very excited to be involved with the launch of this innovative product. With its large screen and tactile nature, I believe it could be the break-through device for consuming digital product on the go and brings us closer to the ultimate e-book dream."
iPhone and iPod touch users visiting http://mobile.harpercollins.co.uk can preview the content of a selection of high-profile HarperCollins titles using Browse Inside technology, which digitally replicates the experience of browsing a book. They are also able to listen to audio clips – either extracts from the accompanying audio books or excerpts from interviews with the authors themselves.
The initial fifteen titles to be made available are:
Lewis Hamilton: My Story by Lewis Hamilton
Gordon Ramsay's Playing With Fire by Gordon Ramsay
Eating for England: The Delights and Eccentricities of the British at Table by Nigel Slater
Darkmans by Nicola Barker (shortlisted for The Booker Prize)
The Loner by Josephine Cox
The Witch of Portobello by Paulo Coelho
Wolf of the Plains by Conn Iggulden
The Children of Húrin by J. R. R. Tolkien, Illustrated by Alan Lee, Edited by Christopher Tolkien
Next by Michael Crichton
Between The Lines: My Story Uncut by Jason Donovan
Dragons' Den: Success, From Pitch to Profit by Duncan Bannatyne, Deborah Meaden, Peter Jones, Richard Farleigh, Theo Paphitis and James Caan, With Evan Davis
Skulduggery Pleasant by Derek Landy
Half of a Yellow Sun by Chimamanda Ngozi Adichie (winner of the Orange Broadband Prize 2007)
The Dangerous Book for Boys Yearbook by Conn Iggulden and Hal Iggulden
3 Para by Patrick Bishop
The development of a web application for iPhone and iPod touch users marks the latest advancement in HarperCollins' leading digital efforts, and emphasizes the company's commitment to reach consumers by providing tools and content for a variety of platforms.
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