Friday, May 11, 2007


A press release yesterday from Fred Stewart of read as follows: is to extend its range of products to include self published print books. Currently their website markets and distributes a large range of eBooks and audio books locally and internationally. Fred Stewart Managing Director of Readingit Corporation Ltd based in Tauranga stated that his decision to move into printed books was prompted by disappointed authors unable to distribute their self published works through the normal retail channels. The likely event that they were able to break through these barriers left them with a 3% return if they were lucky.
The idea of marketing eBooks as a download through a website came to Fred back in 1999 while working on his first novel. After a considerable amount of research, he decided to purchase a number of .com website addresses relevant to the industry and sell his own book as an eBook. Since then other publishers and authors want to be involved with his business. Within three months readingit expect to have well over 600 titles online and by adding published print books to their site will dramatically increase this number. Their first month online attracted 400 hits and in three months that number has increased to over 50,000. It is forecasted that within 5 – 10 years, eBooks will represent 50% of all fiction sales.
Fred’s first book ‘The Corporate Web’ will be released at the Auckland International Airport on 18th May 2007 as an eBook, audio book and in published print during a joint promotion with Publishme a division of the Zenith Publishing Group. Guests at this function will include the
Hon Maurice Williamson, prominent business persons, representatives from writers groups, authors, news media and readingit business partners Palm Reader and Microsoft.
Readingit promote books through their website for free and retain a small commission on each sale to cover their costs. The sight operates internationally and who knows with international exposure we may yet have another Dan Brown hiding in our midst.
For further information contact
Maurice Smyth ERINZED MEDIA ph 09 292 6228 or
Fred Stewart 07 542 0979 or

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