5 things the book industry will be talking about this week

By Laura Hazard Owen  Jun. 1, 2012 - paid Content

BookExpo America, the U.S. book industry’s largest trade event, hits NYC next week. Here are a few themes to look out for.

Discoverability and the move to B2C

Publishers are realizing that to compete with Amazon they have to be able to sell directly to consumers. One way they can do that is by making their books more discoverable. Joint venture Bookish is now almost a year late and nowhere to be seen, so startups are trying to fill the gap — for instance, Zola Books, a New-York based company that lets publishers and authors sell e-books directly, is launching at the show. Meanwhile, the always-interesting Peter Hildick-Smith argues at Publishers Launch on Monday afternoon that bookstores are still a crucial source of discovery for readers, and that SEO and social networks aren’t coming close to filling the gap. Just don’t expect the discoverability question to be answered this year.

The two elephants in the room

Those would be the Department of Justice, which is suing Apple and big publishers for allegedly colluding to set e-book prices, and Amazon, the presumed beneficiary of the DOJ suit. Nobody’s talking about DOJ loudly or on the record, but the lawsuit affects the mood in the Javits Center and makes publishers wary of throwing back too many drinks with their colleagues from other houses.
Amazon, meanwhile, is at BEA. Its booth (which is far from the big-six publishers, but happens to be right next to the Authors Guild, which should make for some awkward conversation. Last year Amazon dropped the Larry Kirshbaum announcement the night before BEA; this year it’ll be showing off the first fall books from Kirshbaum’s New York imprint.

E-books in libraries

Library e-book distributors OverDrive and 3M Cloud Library have been battling for attention this week ahead of the fair; OverDrive rolled out an HTML5-based Web reader, while newcomer 3M is announcing new partnerships — including one with self-publishing site Smashwords — that increase its collection to over 200,000 titles. (OverDrive has about 500,000 titles.) I’m still waiting for 3M to announce a bigger client, a big-six publisher — Hachette, Macmillan or Simon & Schuster — signing with the service to make its e-books available to libraries for the first time.

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